Winterfest Shopping Guides will be available for shoppers at all of the participating locations so they can shop the blocks with ease. Shoppers are encouraged to collect stickers as they shop West Town to enter for a chance to win raffle prizes. In addition to the raffle, shoppers will have the opportunity to earn Winterfest Bucks as they shop. For every $40 spent at a participating retailer, shoppers will earn $20 in Winterfest Bucks Gift Certificates to be used in the new year.
A featured holiday shopping guide will be available at all of the participating locations throughout the season beginning in December.